Michael J. Kelly
Ridge Consulting is a Software Marketing Company and IT Marketing Company that provides marketing and sales support to enterprise software companies and technology companies worldwide.
Articles by this Author
Where to Find ERP Leads
- By Michael J. Kelly
- Published June 2nd, 2009
- Marketing
- Unrated
For those that sell ERP software, there is nothing more important than landing good ERP leads that will help you establish solid working relationships with potential clients However, for such a volatile market and for a product that so few people can realistically consider at this point in the economy, you need to know where to find those ERP leads that they will still be fresh enough to use later on down the line
What You Can Gain From a Well Written CRM White Paper
- By Michael J. Kelly
- Published June 2nd, 2009
- Business
- Unrated
There are a great deal of different resources on the Internet that are designed to help you choose a CRM software for your business The volume of different CRM white papers out there that provide information about what different CRM platforms provide, how they can be implemented and most importantly, how you can decide what your company truly needs, is staggering
The Three Fundamentals of Online Marketing
- By Michael J. Kelly
- Published June 2nd, 2009
- Marketing
- Unrated
Online marketing is one of those buzz words that everyone likes to throw around but that very few people truly understand What does it mean and why is it so important that you master the routes that other companies are taking to online success
The Value of Highly Targeted Sales Leads
- By Michael J. Kelly
- Published June 2nd, 2009
- Marketing
- Unrated
Sales leads for nearly any company in any industry are highly important pieces of how a company will perform Without good leads, one might never have the opportunity to expand into new territories, grow enough to hire new sales people, or find new avenues of successful operations
Five Secrets to Effective Lead Generation
- By Michael J. Kelly
- Published April 19th, 2009
- Management
- Unrated
Lead generation is something that every successful business needs to do on a regular basis if they want to build a company that is going to continue to grow despite downturns in the economy Having a good list of leads will allow them to weather all shifts and changes in the global economy, whether that means digging into old leads or looking for new business options as they develop
How a Telemarketing Service Helps Save Your Business Money
- By Michael J. Kelly
- Published April 19th, 2009
- Business
- Unrated
Companies all over the world are looking for a leading edge right now that will allow them to weather the economic downturn in a way that will lead to long term profits and increased business in the short term That means that they need shortcuts that will allow them to cut back on in-house labor and boost their productivity across the board
The Key to Finding Companies Hiring
- By Michael J. Kelly
- Published April 19th, 2009
- Careers
- Unrated
Recruitment companies everywhere right now are scrambling to find companies hiring The economy is in such a state that any lead will help to generate additional business and build confidence in existing clients
The Potential For Building on CRM Software Leads
- By Michael J. Kelly
- Published April 19th, 2009
- Management
- Unrated
For those companies out there that provide CRM software solutions, the hardest part is not in generating effective, highly functional software - it's in generating CRM software leads that will create new projects and grow your overall network of companies Finding CRM software leads and ensuring they are good enough to sink your resources into is a grueling process but if you know what details to look for before you start the process, you'll perform much better
Three Things to Look For in ERP Software Evaluation
- By Michael J. Kelly
- Published April 19th, 2009
- Computers and Internet
- Unrated
Let's face it - if your company grows, you are going to need to add some form of resource management to your systems to make your life easier The most effective way of doing so is through ERP software, but finding the right solution for your ERP needs can be tough if you don't know what you're looking for
The Role of an Effective Payroll Bureau
- By Michael J. Kelly
- Published April 11th, 2009
- Management
- Unrated
Every now and then, you might ask yourself what things you can do to streamline some of the operations of your business Whether this means cutting back on some of the things that you do personally or simply finding a job in the office that can be outsourced to cut costs and reduce the time consumption of your employees, you are probably unsure where to start looking or what departments to select

